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Current available jobs in Marketing:





Marketing: Social Media
Social Media Assistant - Miami Open presented by Itau (Key Biscayne, FL)

SOCIAL MEDIA ASSISTANT

The Miami Open is looking for a qualified individual to serve as a Social Media Assistant for the 2016 tournament. The position will report to the tournament’s Social Media Coordinator and will assist in the execution of the tournament’s Social Media program.

The 2016 Miami Open will be played March 21- April 3 at the Tennis Center at Crandon Park in Miami. The combined event is owned and operated by IMG. The Miami Open is one of nine ATP World Tour Masters 1000 events on the ATP calendar, a Premier Mandatory event on the WTA Tour calendar, and features the top men's and women's tennis players in the world.

Main Responsibilities:

·       Developing content for the Facebook, Twitter, Instagram, YouTube, Snapchat, Vine and Google+ pages during the 2016 Miami Open Tournament. This includes taking photos appropriate for social channels including fans, food, players, etc.

·       Ability to create posts that stay on brand and create engaging/sharable content

·       Monitoring social media pages which includes responding to user/fan questions on social media platforms, deleting inappropriate posts and updating page when necessary

·       Must be familiar with using social media platforms for a business and brand

·       Must be able to use Photoshop to create graphics for upcoming matchups, scores, etc.

·       Create and send out the e-newsletter once daily during the tournament (minimal coding required.)

·       Help schedule sponsorship posts as well as take screenshots of sponsor posts once they are up

·       Help with social media contests, prizes and shipping

Requirements:

·       Knowledge of both the game of tennis and top players strongly preferred

·       Must be familiar and be able to use/create graphics with Photoshop

·       Must have strong communication, organization and time management skills

·       Must have a smartphone with camera/video capabilities as well as internet access

·       Must have reliable transportation

·       Candidate must be available to work long hours during the tournament (up to 12 hour days), including weekends

Start-End Dates: March 18 – April 4

Compensation: $9.05 per hour


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Marketing: Consumer Marketing/Brand Management
Creative Director / Assoc Creative Director - WME | IMG (New York, NY)

Creative Director / Assoc Creative Director

WME | IMG is looking to hire a Creative Director / Associate Creative Director who are creative visionaries with the ability to conceptualize unique concepts and stories into cutting edge creative that can deliver compelling integrated content leveraging our Sports, Entertainment and Talent assets.

Responsibilities:

The Creative Director / Assoc Creative Director will be responsible for all creative for a specific group of accounts to include staff supervision and work production.  Will plan, develop and execute original creative projects across non-traditional disciplines including but not limited to: product design, experiential, mobile, digital and social media channels for Fortune 100 Companies.   Provide leadership, motivation and conveys the vision to staff while maintaining a hands-on and flexible approach to managing deliverables and deadlines.   Collaborate with account teams to assure appropriate creative strategies, adequacy/accuracy of input, schedules, budgets, production support, necessary reviews, and client presentations.

Qualifications:

  • Minimum of 8-10+ years of professional experience providing creative / agency quality design in a managerial capacity. BA/BS required in related field.
  • Ability to manage day-to-day relationships with clients and numerous internal stakeholders.
  • Ability to think strategically and creatively, and to communicate such thoughts proactively, efficiently and effectively.
  • Ability to problem-solve independently and in groups while meeting deliverables on-time and within budget.

Note: When you apply for this job online, you will be required to answer the following questions:

1. Do you have 8+ years of creative / agency design experience supporting diverse Fortune 500 Companies? Please explain.
2. Please provide a link to your portfolio along with a brief summary of branded content examples that provided impact for clients you were partnering with?
3. What are your salary requirements? PLEASE STATE A RANGE ONLY.


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Marketing: Marketing
Marketing Director - WME | IMG Marketing & Brand Solutions (New York, NY)

Position Summary

The Director of Marketing & Brand Solutions will be responsible for developing branded content campaigns and communications work from creative development through execution for a client in the beer category, with additional client work when workload permits.  Will be responsible for creating compelling, integrated and effective native experiences for talent and clients we represent. Utilize portfolio of assets across WME | IMG properties to meet clients’ branded content objectives and strategy. Work on new business development, pitches and projects as assigned by VP Marketing & Brand Solutions. Will manage a one direct report and lead cross functional teams on project assignments to drive business development and branding initiatives for clients and internal WME | IMG departments.  He/she will use software including Keynote and Photoshop to effectively convey a client’s message to a target audience through visual communication.

 Core Job Responsibilities:   

  • Responsible for the development and implementation of marketing programs: creative ideation, strategy, visual design, logistics support, approval support and tracking, status tracking and final delivery
  • Lead cross-functional engagement teams that may include those from other divisions.  Projects may include: marketing strategies, brand strategies and positioning documents, marketing plans, product development, and implementation of marketing tactics.
  • Internal documentation - Develop and present case studies that are both internally-focused and externally-focused. Maintain status reports and meeting notes based as appropriate in a client-services environment.
  • Research and analysis - Leverage consumer research in order to create fact-based insights in developing brand strategies, marketing strategies and selling our brands to marketing partners.
  • The Marketing Director will be expected to provide on-going input and leadership across the team without over-stepping lines of responsibility.
  • Manage one direct report; provide on-going training, performance feedback and engage in talent mapping / succession planning.
  • The Director will be expected to make a meaningful contribution to the leadership and development of the Marketing team in terms of process management, best practices, thought leadership and innovation.

Minimum Qualifications

  • Bachelors degree required in Marketing, Mass Communications or related field. MBA preferred but not required.
  • A minimum of 8+ years of agency, client-based of property/event sponsorship or marketing experience. Specific disciplines could include: business development, sponsorship marketing, branded content, graphic design, event marketing, or promotional marketing
  • Experience should include brand strategy experience from an advertising agency, brand consultancy or in-house brand group with a record of developing winning brand ideas.
  • Proven track record in developing and implementing creative solutions to complex marketing problems.
  • Ability to lead the development and implementation of marketing programs on behalf of owned and operated properties
  • Ability to develop skilled visual artistry to convey a client or property’s message
  • Proven experience successfully managing staff through 360 process (hiring, training, coaching, performance management, succession planning, etc).  Ability to manage day-to-day relationships with clients and other divisions within WME | IMG
  • Intellectual leadership, a problem-solving aptitude, and a broad understanding of global popular culture
  • Excellent time management, written and oral communication skills
  • Ability to think strategically and creatively, and to communicate such thoughts proactively, efficiently and effectively
  • Understanding the entertainment landscape including the business of sports, fashion, food and film
  • Proficient in Microsoft, Keynote and Adobe
  • Ability to problem-solve independently and in groups
  • Proven ability to manage a high volume of client-service deliverables without sacrificing quality.

Note: When you apply for this job online, you will be required to answer the following questions:

1. Do you possess a minimum of 8+ years of agency client-based of property/event sponsorship or marketing experience.
2. Describe your brand strategy experience from an advertising agency, brand consultancy or in-house brand group along with one or two award winning brand ideas.
3. What are your salary requirements. PLEASE STATE A RANGE ONLY.


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Marketing: Consumer Marketing/Brand Management
Marketing Manager - WME | IMG Marketing & Brand Solutions (New York, NY)

I.  Company Summary:

WME | IMG is the global leader in sports, entertainment, media, and fashion. Operating in more than 25 countries around the world, the company specializes in talent representation, commercial marketing and endorsements, brand licensing, event management, and media production and distribution. Formed in 2014, when WME acquired IMG, WME | IMG's nearly 5,000 employees work across businesses including IMG Academy, Art + Commerce, Books, College, Commercials and Endorsements, Consulting, Digital, Events, Film, Golf, Licensing, Models, Music, Production, Speakers, Television, Tennis, and Theater.

II. Division Summary:

WME | IMG Marketing & Brand Solutions activates branded content partnerships and the expansion of its owned and operated properties.

III. Position Summary:

The Marketing Manager will be responsible for developing branded content campaigns and communications work from creative development through execution across a portfolio of clients.

He/she will determine program design requirements, participate in the development of innovative concepts and conduct research of client specific needs, competitive landscape, and consumer and technology trends.  He/she will use software including Keynote and Photoshop to effectively convey a client’s message to a target audience through visual communication.

IV. Essential Functions:

  • Responsible for the development and implementation of marketing programs: creative ideation, strategy, visual design, logistics support, approval support and tracking, status tracking and final delivery
  • Support WME | IMG Marketing & Brand Solutions team with day-to-day management of owned and operated properties
  • Interface with the Creative Department to coordinate requests and approvals
  • Provide industry insights and up-to-date knowledge on the entertainment landscape, technology, media and our target audience
  • Evaluate existing programs and find potential new opportunities and extensions

V. Minimum Qualifications

  • Bachelors degree required
  • A minimum of 3-5 years of agency, client-based of property/event sponsorship or marketing experience. Specific disciplines could include: business development, sponsorship marketing, branded content, graphic design, event marketing, or promotional marketing
  • Understanding the entertainment landscape including the business of sports, fashion, food and film
  • Proficient in Microsoft, Keynote and Adobe
  • Excellent time management, written and oral communication skills
  • Ability to lead the development and implementation of marketing programs on behalf of owned and operated properties
  • Ability to develop skilled visual artistry to convey a client or property’s message
  • Ability to manage day-to-day relationships with clients and other divisions within WME | IMG
  • Ability to think strategically and creatively, and to communicate such thoughts proactively, efficiently and effectively
  • Ability to problem-solve independently and in groups

Note: When you apply for this job online, you will be required to answer the following questions:

1. 1.How many years of agency, client-based property/event sponsorship or marketing experience do you have? PLEASE EXPLAIN
2. Please state your salary expectations? State a range ONLY


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Marketing: Marketing
Digital Marketing Manager - Professional Bull Riders - WME|IMG Digital (New York, NY)

Position Summary/Objective:

The Digital Marketing Manager will help conceive and bring to life a digital and social media strategy designed to drive fan engagement through ticket sales, audience growth and driving tune-in to PBR events across platforms. He/she should be able to identify emerging opportunities by following and analyzing digital trends, be knowledgeable about how to build successful online campaigns, and be able to work internally with PBR Departments, sponsors and agencies to develop successful strategies.

This individual must have or be interested in developing a passion for and comprehensive understanding of sports and/or the professional bull riding landscape. A passion for pop-culture, entertainment and the ability to excite consumers through email, social, mobile and web-based channels and experiences are essential.

 Essential Duties & Responsibilities:

  • Spearhead the development, management and execution of a comprehensive digital/social strategy that is designed to drive ticket sales, grow audience and drive tune-in to PBR events across platforms.

  • Work closely with the Editorial Manager in the development of editorial calendars and distribution of content across website, mobile, email and social channels.

  • Collaborate with Digital Revenue team to develop digital sales packages for sponsors with components such as  sponsored content, digital advertising, influencer campaigns, loyalty programs, sweepstakes, etc.

  • Assist the Media Manager in bolstering ticket sale efforts by creating copy, imagery and developing audience targeting groups for any/all social or digital ad units.

  • Oversee email newsletter content strategy, execution and optimization.

  • Assist the marketing team in digital/social community and associated outreach efforts, influencer outreach programs, promotions, contests and contest fulfillment.

  • Provide comprehensive digital/mobile/social reporting that effectively communicates progress from strategy development through execution; provide useful stats and updates to leadership, advertising, editorial and marketing teams.

  • Monitor best practices and trends in digital marketing and organic and branded social media, bringing insights to the PBR business in a timely, relevant and strategic manner.

  • Work directly with the PBR Loyalty Marketing team to develop and implement consumer communications/marketing initiatives to increase fan engagement.

    Knowledge, Skills & Abilities:

  • 4+ years experience in digital marketing at either a professional sports team, publication or brand (event experience is a plus)

  • Complete understanding or capacity to gain a complete understanding of the PBR business and event landscape

  • Superb project management skills with flawless execution, meeting all deadlines and senior leadership expectations

  • Proficient understanding of how all social platforms (e.g., Facebook, Twitter, Instagram, Pinterest, Tumblr, Snapchat) and their communities work, including emerging platforms

  • Demonstrated experience in developing cutting edge creative campaigns, with an emphasis on innovation

  • Creative and strategic in nature with the ability to think outside the box and articulate “big ideas”

  • Exceptional verbal and written communication skills, with emphasis on attention to detail and organizational skills

  • Demonstrate leadership in digital strategy

  • Experience activating best-in-class marketing across paid, earned and owned channel efforts in the digital environment

  • Working knowledge of digital analytics platforms

  • Knowledge of digital and social media tools, best practices and how they can integrate with traditional media and marketing.

  • Understanding and experience in Advertising, Sponsorship, Public Relations and Marketing

  • Ability to effectively communicate information and ideas in written and verbal format, and build and maintain business relationships

  • Basic knowledge of creative responsibilities such as: SEO, HTML coding and web platforms, various e-mail marketing programs

    Education & Formal Training:

  • Bachelor’s degree – Communication, Public Relations, Marketing, Informatics and or Business

     Working Conditions:

  • Normal office hours Monday-Friday, non-event months

  • Weekend work during event season; some evenings during event season


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Marketing: Social Media
Social Media Manager - WME Live Events Department - WME|IMG Digital (New York, NY)

WME | IMG Digital is currently seeking a highly talented social media manager that will help conceive, and bring to life, imaginative, disruptive ideas and digital/social activations on behalf of our owned properties, primarily in the Live Events department.

This individual should have a passion for and comprehensive understanding of the live event landscape. A thirst for pop-culture, arts, music, and the ability to develop ideas that excite consumers through narrative content across all digital formats is essential. This role reports to the Director of Digital Content. Additionally, the role includes writing and overseeing social copy, blog editorial, development of story-driven content ideas, etc., on behalf of all WME Live Event properties.

Responsibilities for this position include, but are not limited to:

  • Help manage the day-to-day social voice of WME Live Events properties
  • Manage all aspects of multiple social media accounts, including community development and content creation
  • Gather and analyze data to tell a brand’s story on digital
  • Write short, medium and long-form copy in the property’s voice and tone consistently, independent of medium
  • Assist in the development and execution of standards for the voice and tone for major projects, including brand application, personality, usage, social media voice and tone, etc.
  • Have a strong visual eye to help guide the design process and direction

Qualifications:

  • Proficient understanding of how all social platforms (Facebook, Twitter, Instagram, Pinterest) and their communities work - including emerging platforms
  • Demonstrated experience in developing and writing cutting edge creative campaigns and websites with an emphasis on innovation
  • Strong conceptual/strategic thinking
  • Previous experience overseeing a brand’s/company’s social channels
  • Creative and strategic in nature with the ability to think outside the box and articulate “big ideas”
  • Exceptional attention to detail and organizational skills
  • Ability to meet deadlines in a fast-paced, dynamic environment
  • Exceptional verbal and written presentation skills

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Marketing: Consumer Marketing/Brand Management
Director of Brand Partnerships and Client Services, WME|IMG OTT Video Networks - WME|IMG Digital Content (New York, NY)

The Director of Brand Partnerships and Client Services will manage all aspects of our sponsorship programs, from pre- to post-sale management, for the Made to Measure fashion video network. The ideal candidate will conceive, manage, and execute digital sales programs, including social sponsorships and branded content deals, across web, mobile, and connected TV platforms.

The Director will be a key member of a small team that operates as a lean, internal startup focused on launching new over-the-top (OTT) digital video networks — including a premium fashion network, the first-ever network to launch directly on Apple TV (http://M2M.TV).

The ideal candidate should be comfortable developing and managing all aspects of sponsorship proposals and media plans, overseeing project implementation to client retention. A strong background in sales planning and account management is a must, as well as experience with digital video, branded content and social sponsorships. Strong familiarity with the fashion/beauty vertical is a plus.

Responsibilities:

  • Sales planning and marketing
  • Proactively develop proposals for sponsors, including building media plans to meet advertiser and category objectives
  • Create effective go-to-market tools, establish agency and partner relationships
  • Develop branded content and social sponsorship packages
  • Ensure media plans and sales decks include accurate pricing and adhere to defined business processes
  • Continued involvement in all campaigns after sell-through
  • Ensuring prompt and proper resolution of advertiser and partner business issues
  • Develop strong understanding of WME|IMG OTT digital content and products-      
  • Account management and client services
  • Serve as client’s primary point of contact for the program and future campaigns
  • Work closely with creative and technology to manage launch of custom ad products across multi-platform system
  • Act as the manager of the creative and program team through campaign as well as serve as the external client’s point person
  • Review new RFP and contract terms, invoice, and billing requirements
  • Effectively communicate WME | IMG digital content offerings across industry verticals as they relate to client goals
  • Deliver accurate campaign reporting consistently

Requirements:

  • At least 5 years of digital sales experience in sales planning, marketing, client services, and/or account management
  • Understand and ideally have experience with branded content sponsorships
  • Ad operations background is ideal with strong quantitative and client-facing skills
  • Experience negotiating, structuring, and closing complex ad/sponsor campaigns
  • Network of advertiser relationships and experience specifically in entertainment and luxury retail fashion/beauty vertical
  • An interest and familiarity with WME | IMG clients, especially knowledge of luxury brands and digital media buyers in the space is beneficial
  • Demonstrates organization, planning, attention to detail, and execution skills
  • Must be self-motivated with a go-getter attitude, driven and able to work independently as well as part of a team
  • Excellent interpersonal skills and comfort with client interfacing role
  • Familiarity with DoubleClick DFP, FA, Atlas, Comscore Media Metrix, and Salesforce.com is a plus and experience with ad serving platforms
  • Comfortable in a dynamic startup environment within a larger company and will bring passion to everything they do both big and small

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